Back in 1994, QR codes (Quick Response Codes) where introduced. Has anyone outside a small number of geeks ever heard of them? I doubt it! For those of you who don’t know what one is they are simple 2D bar codes which were created by the Denso-Wave Corporation.
QR codes were initially used to track parts [...]
Archive
In the last few weeks we have been produced a number of Facebook applications for our clients, including the Andrex “Pup-o-Matic” and Coral’s “Ask a Pro“. Their levels of popularity have been extremely impressive, with the Pup-o-Matic in particular getting astounding levels of traffic – 3.9million spins of the wheels and counting.
However, whilst we are [...]
If possible I would love to put a bypass around the forthcoming winter. Lets be honest here Christmas is overrated. In January you will fail after 3 days to keep to an enforced health kick and only if you’re lucky February or March might involve a skiing holiday, but that’s pretty much it. So lets [...]
Read More »In 2001 Yvon Chouinard and Craig Matthews the founder of Patagonia and Blue Ribbon Flies respectively created One percent for the Planet, an initiative where companies pledge to give 1% of gross revenues to environmental causes. 1% now has over 1,243 businesses in 29 countries and has contributed over $30 Million so far to over [...]
Read More »In the online era of Twitter, Facebook and social media in general – you can effectively say anything almost anywhere. The shift reminds me of the way the camera phone combined with 24 hour news has changed much of the landscape of news reporting today. Computers and smart phones have become the tools of getting [...]
Read More »One of the pitfalls of working in marketing, and particularly digital marketing, is the amount of buzzwords one has to wade through on a daily basis.
Rarely does a meeting go past, either internal or external, when I don’t feel like whipping out the bingo score sheet and shouting house. On one occasion a colleague actually [...]
Last August I wrote about how happy I was to see that the BBC had added social bookmarking chicklets to all of their stories as it suggested that they really understood the way the world of new media works.
Unfortunately it would seem like I was being slightly naive as Patrick Altoft has found what looks [...]
At The Next Web Conference 2008 the cult podcast Diggnation will be doing its second Live show outside the USA, the first being in London at FOWA last year (just to clarify, by live I mean in front of an audience, as opposed to just from a sidewalk somewhere).
If you don’t know what Diggnation is, [...]
The Guardian has reported an investigation which suggests that an employee of Sitelynx, a search marketing firm working for Time Online, has been engaging in some good old fashioned link spamming.
It suggests that Piotr Wyspianski has been ruthlessly promoting content from Times Online on sites such as social search engine Mahalo (which I’ve written about [...]
A message on Facebook this morning from an old school friend prompted me to have another look at the site he has set-up in his new home of South Africa. I say that so that there are no doubts about the fact that I know the guys running it; that being said, I wouldn’t write [...]
Read More »