Matt Cutts dropped a bomb shell earlier last month which reverberated around the global SEO community. In case you haven’t heard, the way the HTML nofollow attribute works has now changed. Historically, the nofollow attribute could be used to direct the flow of Page Rank around your site to those pages which were more commercially important, [...]
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To those in the digital world microformats are increasingly taking on the sort of significance that marbles, yoyo’s and micro-machines once had for kids in playgrounds across the country. And perhaps, in this hyper-connected digital age, they’re all the rage in playgrounds as well. Or perhaps not.
Whatever the case, they’re causing a bit of a [...]
I’m very glad to say that after speaking & moderating at the inaugural a4uexpo event last year that I’ve been invited back to do the same again this year. Last year’s show was amazing, with a huge turn-out and some very high calibre attendees and I’m sure that this year’s will only be better.
As someone [...]
In the world of SEO the Holy Grail for many years has been a link from the BBC. Due to the way that search engines view the web and assign values to links from one site to another (a process which SEOmoz recently explained) sites such as the BBC, which are what might be described [...]
Read More »Adobe, the company behind products such as Acrobat (which is used for PDF files) and the players that allow users to view Flash files, has anounced a partnership with two of the major search engines to make it easier for Flash files (SWF) to be crawled and indexed. According to Adobe:
Adobe is working with Google [...]
The Guardian reported yesterday on the latest figures from the Advertising Association (note, PDF link) on the UK advertising market. As with just about every other such report for the last few years, it shows online advertising in rude health.
[Online] spending up a dramatic 39.5% – year on year – to just over £3bn. Online [...]
We’re thinking about redesigning our website at the moment and one of the development team sent a straw poll round the office asking what people thought about links opening in new windows. To say that it unleashed a bit of a storm would probably be putting it mildly.
Whilst many people (myself included) felt that links [...]
Earlier this week Search Engine Land highlighted what appeared to be a test whereby, for certain search queries, a search box would be returned on the main results page allowing further searches to made of the content of the site in questions. Well now this test seems to have been rolled out as a general [...]
Read More »It was reported this afternoon that the union Unite is planning to use Google AdWords as part of its campaign to highlight what it believes are poor employment practices on the part of Marks & Spencer. As The Guardian pointed out however (& as I discovered when I checked myself) the ads don’t [...]
Read More »The Guardian has reported an investigation which suggests that an employee of Sitelynx, a search marketing firm working for Time Online, has been engaging in some good old fashioned link spamming.
It suggests that Piotr Wyspianski has been ruthlessly promoting content from Times Online on sites such as social search engine Mahalo (which I’ve written about [...]
