In the last few weeks we have been produced a number of Facebook applications for our clients, including the Andrex “Pup-o-Matic” and Coral’s “Ask a Pro“. Their levels of popularity have been extremely impressive, with the Pup-o-Matic in particular getting astounding levels of traffic – 3.9million spins of the wheels and counting.
However, whilst we are [...]
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Last night I went to see the first UK screening of The End of the Line, a documentary based on the book of the same name by Charles Clover.
The End of the Line, the first major feature documentary film revealing the impact of overfishing on our oceans, had its world premiere at the Sundance Film [...]
There was an excellent article in yesterday’s Media Guardian bemoaning the lack of creativity in the Christmas advertising by the main British retailers. Naresh Ramchandani noted that most of these companies had seen disappointing sales over the festive period (although it’s likely that the general economic uncertainty played a part in that) and compared this [...]
Read More »Here’s one for you all to ponder (or maybe not, maybe I’m overreacting).
If you have Firefox as your browser, type the word face into the address bar and hit enter. You will find yourself automatically redirected to Facebook. Why? Because Google assumes that if you type face into your address bar, then you wanted to [...]
Last week saw the long-expected anouncement of Facebook’s new advertising platform call, rather snappily, Facebook Ads. Facebook founder Mark Zuckerberg thinks that it’s going to change the face of advertising, claiming at the launch:
The next 100 years are going to be different for advertisers starting today. For the last 100 years media has been pushed [...]
Finally! It’s the moment all us data monkeys and stats junkies have been waiting for!
The Flyer Pro app on Facebook has given us access to the intricate details and secrets of the Facebook population. Interested in knowing how many 42 year olds in the United States are using Facebook? (32,240) Or how many students [...]
It’s been an interesting week and so we’ve got a lot to cover; we’ll try to pull out some of the most interesting stories & developments in the world of digital over the last 7 days.
Google announced another massive hike in profits & revenues, with increases of 46% & 57% respectively. With the UK making [...]
Jack Schofield at The Guardian highlights an interesting report by O’Reilly Research, and related comments from Tim O’Reilly (the man who ‘invented the term Web 2.0) about how most of the 5,000 Facebook apps now available have very little uptake.
87% of the usage goes to only 84 applications! Only 45 applications have more than 100,000 [...]
Last night, Secret Diary of a Call Girl, the television programme based on the blog Belle de Jour, aired on ITV2 for the first time. So what better subject for my maiden voyage on the company blog than the grooming of Britain’s sauciest blogger for telly? Which has involved an in-your-face print [...]
Read More »There are reports this morning that Microsoft is planning to take a 5% stake in Facebook which would value the social networking site at $10 billion. This is quite an increase on the $7 billion that was mentioned in the last round of rumours surrounding Facebook, and makes the $1 billion that Yahoo! apparently offered [...]
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