Last week, during its coverage of the FA Cup replay between Liverpool & Everton, ITV cut away to an ad break just before the end of added time, as the match was poised to go to penalties. Unfortunately, as millions of football fans up & down the country were being kept entertained by ads for [...]

Tonight’s final of Celebrity Big Brother, a show I’m glad to say I’ve managed to completely ignore, will see the premier of the latest Cadbury’s ad. Up until a a couple of years ago the idea that a Cadbury’s advert would be even remotely news-worthy would have been ridiculous. But that, of course, was before [...]

 We’re all very chuffed here at Engine Towers today as industry bible Campaign has named TFL as its advertiser of the year.
Whilst it wasn’t the only piece of advertising they released this year, far from it in fact, there’s no doubt that the Do The Test piece created by our friends at WCRS was the [...]

Unless you’ve been stuck on the moon for the last year or so you’ll undoubtedly be aware that the UK, and it seems the whole world, is heading into a recession. You don’t have to look too far for predictions of woe with even seemingly recession proof companies & industries looking vulnerable. In many cases, [...]

We’re very pleased that the dothetest ad for Transport for London, created by our friends at WCRS, and for which we handled the digital marketing (resulting in over 5 million views online in the space of one month) won a Gold Lion at last week’s Cannes Lions Advertising Festival. It really is a great ad, [...]

The Guardian reported yesterday on the latest figures from the Advertising Association (note, PDF link) on the UK advertising market. As with just about every other such report for the last few years, it shows online advertising in rude health.
[Online] spending up a dramatic 39.5% – year on year – to just over £3bn. Online [...]

There has been a flurry of results released this week, all of which seem to show that the march of online marketing is showing no signs of abating. Considering that a picture often is worth 1,000 words, I’ll point you in the direction of a lovely little bit of animation from The Guardian which maps [...]

Inspiration comes in many forms and what inspires one person may cause another to run a mile.
“An agency, such as a person or work of art, that moves the intellect or emotions or prompts action or invention.”
How many times have you been to a presentation or gone round a friend’s house and looked at pictures [...]

AKQA has created this spoof of Guinness’ Tipping Point advert for Pot Noodle:
Talent imitates, genius steals? Whatever, we love it.
Header image: Scott Thompson on Flickr

Interesting moves from the most innovative* girl/woman/old lady of pop (sorry, ma’am). Madonna’s chosen to premier her new single through SunSilk’s latest ad campaign. The new song, “4 Minutes” featuring Justin Timberlake and producer du jour Timbaland, sounds like something Diplo might have thrown aside, but hey, it’s about advertising funded programming (AFP) these days.
To [...]