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Archive for the ‘Web 2.0’ Category

(Why Should I Let You) Entertain Me

There’s an interesting article in The Guardian today which looks at the recent spate of bad news that has hit the music retail sector, including the very sad collapse of Fopp (where I used to work) and HMV’s disappointing financial results.
There was one quote that really stuck with me from Stephen Godfrey, store director at […]

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National Gallery’s Grand Tour: I Want To Make My Own Tour

I have to say that I’m a huge fan of the National Gallery’s Grand Tour campaign. In order to generate interest in their collection, they have placed full size reproductions of some of the great works of art that they hold on walls all around Soho. It’s being done in conjunction with HP so obviously […]

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Marketing 2.0 Session At Online Marketing Show

I attended a few sessions on the 1st day of the Online Marketing Show, which was this year moved to the Business Design Centre in Islington from the Royal Horticultural Halls near Pimlico.
The first session in the “advanced” stream was Marketing 2.0 and with speakers from Virgin Interactive, BBH, and the like, I was hoping […]

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Looking To Fill Digital Vacancies? Try Social Networks

Due to our relationship with RBI we have done a lot of work around recruitment in the Web 2.0 world.
Both Dave King & I have presented on this subject at events everywhere from Manchester to Milan. We cover topics such as how personalisation of search results means that integrating local details (possibly by tagging job […]

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Mahalo: Human (Ego) Powered Search Engine

Jason Calacanis is a well known personality in the internet sector. He has done everything from running a newspaper during the original dot com boom, to founding blogging network Weblogs (which he later sold to AOL). His latest project is a human powered search engine called Mahalo (it’s Hawaiian for ‘thank you’).
Calacanis prepared for this […]

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last.fm The First Music Network To Be Sold

Maybe it was my post about how I preferred last.fm to Pandora which did it, but whatever it was, mainstream media have finally got round to snapping up music networking sites in their trawl of Web 2.0. These are the sites that allow users to discover new music via the tastest& listening habits of their […]

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The 100 Best Technology Products. Really?

PC World has released a list of the 100 Best Products of 2007 and despite the fact that it feels a little premature seeing as it’s not even June yet it makes interesting reading. Whilst a lot of it is too geeky even for me, I though I’d pull out a few of the more […]

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What Will People Do To Win £10k?

Earlier in the week I wrote about the competition being run by Brylcreem, where they are offering £10,000 and a starring role in their ad, to the man who submits the video to the Brylcreem MySpace page which is considered to best epitomise the phrase effortless.
Well, they’re definitely starting to get some interest now, and […]

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MySpace Idol: Brylcreem Launches Search For A Web 2.0 Star

As more & more businesses grasp the possibilities of Web 2.0, the ways in which they use it to interact with their users (or customers as they used to be known) becomes ever more varied.
An interesting example of this is the famous British men’s hairstyling brand Brylcreem. To publicise their new range ‘b: from Brylcreem’, […]

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Murdoch Buys Another Web 2.0 Site

It seems that Rupert Murdoch can’t get enough of Web 2.0. First he bought MySpace. And now, via MySpace, he has bought the photo & video sharing site Photobucket. The site may not be that familiar to many in the UK, but in the US it is more popular than Flickr, which is owned by […]

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