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Archive for the ‘Social Media’ Category

Sony Bravia’s Play-Doh Bunnies Have Landed!

Now I never knew him, but I think we can safely assume that advertising giant Bill Bernbach would have been rather taken aback if he had stumbled into a time machine and landed in late 2007.
People actively anticipating the ‘release’ of an advert? Agencies releasing footage from a commercial before it’s even finished? Play-Doh bunnies […]

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Do You Digg Diggnation?

Diggnation is the video podcast (or vodcast if you must) produced by the founder of Digg.com Kevin Rose and his friend from the Tech TV days, Alex Albrecht. For those of you who don’t know Kevin and Alex basically hangout, drink beer and generally have a great time discussing some of the top stories on […]

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IRB And Newspapers Fight Over Images: Will Users Care?

The Guardian reported this morning on the growing boycott by press agencies & newspapers of coverage of the Rugby World Cup in France. It all stems from restrictions placed by the International Rugby Board (IRB) on the amount of photos that the media can use when covering matches.
Now I’m no expert on matters like these, […]

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BBC Gets Social: Adds Social Boomark Chicklets

The BBC, which has taken user generated content to heart, has now taken a step into the world of user selected content, or social news & bookmarking sites.
We noticed today that the BBC have finally added the social bookmarking chicklets that are already ubiquitous on many other sites. Whilst this feels a little bit like […]

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Getting Sphinn on the Sociable Wordpress Plugin

We’re big fans of Danny’s new social search news site and wanted to make sure it was added to the plugin that we use for our social bookmarking, Sociable.
To get it included just follow these steps:

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Why New Media Isn’t New Anymore

I’ve been meaning to write-up some more notes from the recent Online Marketing Show for a while now, but just haven’t had the time. But what I can do, is look at how some of the issues it raised are reflected in the real world.
One of the speakers at the OMS, on the Highly Recommended […]

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National Gallery’s Grand Tour: I Want To Make My Own Tour

I have to say that I’m a huge fan of the National Gallery’s Grand Tour campaign. In order to generate interest in their collection, they have placed full size reproductions of some of the great works of art that they hold on walls all around Soho. It’s being done in conjunction with HP so obviously […]

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Online Marketing Show(s) Continued Growth

Centaur Media’s Online Marketing Show has released some interesting research which shows that online continues to be the place to be in terms of investment in marketing. It follows on from the IAB’s figures showing that online spend topped £2 billion in 2006.
The most interesting figures from the research (IMO) were:

20% of respondents spend more […]

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How To Write For People & Search Engines

There are many buzz phrases that fly in & out of fashion in this sector, but recently most have centred on the fact that for a succesful website, you have to have great content:
Content is king; Conversation is king - content is something to talk about; etc..
So, when thinking of search engine optimisation and the […]

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Links Make Good Journalism

Jeff Jarvis thinks that journalists should stick to what they do best, and link to everything else. I agree entirely.
(I also think that forced registration is a really annoying business model.)

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