Lost and QR Codes: Cult PR
Consider the above image. It’s an ad that we ran in the Sun today. Chances are there’s a technocrat journalist out there who’s been keeping an eye peeled for QR codes (see here, here and here for our previous posts about them) and is also a Lost fan. Hopefully, a tool intended to generate buzz […]
Pet Shop Boys Use QR Codes
Pet Shop Boys integrate QR technology into their new video “Integral” to amplify the message of the song. Integral indeed. Nice.
http://www.youtube.com/watch?v=4kx05kU5gZg
28 Days Later Sequel To Use QR Codes (28 Days After We Wrote About It)
Back in August, Medwyn wrote about how he had been playing with QR codes (the widgets that allow mobiles to access large amounts of information).
And now, 28 days later, The Guardian reports that these codes are to be used in the UK for the first time to promote the DVD release of 28 Weeks Later, […]
Excursions In Error Correction With A Broken Leg
I’ve been intrigued with QR codes for a while now as they are in effect 2-dimensional barcodes; a way of storing information that can be retrieved by digital scanning devices.
Normally we think of barcode scanners as laser powered devices that checkout operators use to scan our peaches but, when reduced to its core functionality, […]
