We Tell Stories: Penguin’s Digital Innovation Goes From Strength To Strength
Penguin’s gone digital and innovative again. We Tell Stories is a Google Maps mash-up that integrates locations with a story specially written for the project. Oh and a bit of Alternative Reality Gaming. The first story is ‘The 21 Steps’ by Charles Cumming. The first installment of We Tell Stories starts in King’s Cross.
The Press […]
Google Street In Golden Square
Whilst standing outside the office a moment ago (OK, I was having a cigarette), I saw the rather strange car that you can see in the image above driving round & round Golden Square. Reports last year suggested that the cars were being used by Google to bring its Street View to the UK (hopefully […]
The Future Of Search? It’s 4D Isn’t It?
People in our industry are often asked what they think the next developments will be in the growth of the internet, and in particular, search. Well, using the example of how frustrating a recent car journey was, I think I can probably make a pretty good guess.
Historically search has been two-dimensional; what I mean by […]
London’s Wi-Fi Mile
Anybody who’s spent an afternoon walking around Upper Street, iBook in hand, trying to log on to Islington council’s “Technology Mile” service may smirk, but a new report says Londoners are the most wifi-happy people on the planet.
According to the Wi-Fi Hotspot Index, networks set up by the likes of BT and The Cloud in […]
Legoland and Google maps
I managed to get a few tickets to Legoland for this weekend and decided that as the weather is picking up it would be nice to take the kids (aged 4 and 2) for an outing.
Imagine my concern however when I try and use google maps to get directions and am told that the journey […]
























