Can Advertisers Make Fake Blogs Work Or Is Flogging Still A Dirty Word?
Around this time last year, the reputation of flogs (or fake blogs) had been all but completely destroyed. “Marketing experts” attempted to jump on the blog bandwagon, but did so in such a way as to hide the association between brand & blog.
Rightly so, some may say, as who really wants to read a […]
Sony Defends Bravia Bunnies Play-Doh Ad
After our excitement, yet slight disappointment, over the latest Bravia ad ( snippets of which look suspiciously like this Kozyndan panoramic, which was sent to Passion about two years ago) Sony has released the following statement:
There is suggestion that there is a similarity between an illustration by Kozyndan and the new Sony BRAVIA ‘Play-Doh’ advert. […]
12 Breeds Of Client And How To Work Them
No comments please! Just a funny article describing the different types of clients you’re likely to come across…
Courtesy of Jeff Staple
#1. The Low-Tech Client. (I personally have a rule now where I stopped working with people who don’t have computers on their desks. There are people who’s assistants print out their emails and have it […]
How I Stopped Worrying And Learned To Ignore SEO Snake Oil
Andy Beal over at the excellent Marketing Pilgrim blog wrote on Friday about the CEO of an online audio books from who has stated that no business should invest in SEO because of the
deadly dangers they allow their online businesses to be subjected to by search optimisation techniques
The CEO (whose name and company I […]
Typo Squatters and the Madeleine McCann Search
The Evening Standard reported on Saturday that a number of online publishers (and I use the term lightly) are attempting to cash in on the Madeleine McCann Search by registering a range of different domain names similar to the Missing Madeleine site. These sites then make money by providing links for people who have stumbled […]
180 Solutions have lost the plot by suing PC Tools
It’s been reported that Zango (formally known as 180 solutions) have filled a lawsuit against Spyware Doctor owners PC Tools. Apparently they are a little frustrated that the Spyware removal program, shipped free with Google Pack, is removing their application without first warning the user and are claiming millions in damages for it […]
I want to try Second life but it won’t let me in
I’ve been meaning to give Second Life a try now for a few months but as I use Linux at home I’ve never had the chance to give it a go (though apparently I can get it to work in Ubuntu).
For work reasons (honestly) I needed to get it up and running here at eyefall […]
