Last week saw the long-expected anouncement of Facebook’s new advertising platform call, rather snappily, Facebook Ads. Facebook founder Mark Zuckerberg thinks that it’s going to change the face of advertising, claiming at the launch:
The next 100 years are going to be different for advertisers starting today. For the last 100 years media has been pushed […]
- Ciaran Norris
- E-Mail: ciaran.norris@altogetherdigital.com
- Web Page: http://www.altogetherdigital.com
- Profile: Ciarán has been working online since taking a job in a Sydney internet cafe in 1999.
He's worked in online marketing since 2000; firstly at two of the UK’s biggest business publishers, Centaur Media & Reed Business Information, covering everything from online PR to subscriptions.
He took up the role of SEO & Social Media Director at integrated online marketing agency Altogether Digital in April 2007, where he's worked with a variety of major brands, from Mintel to Vonage, Brylcreem to Future Publishing, helping them put SEO & Web 2.0 at the heart of their marketing activities.
Ciarán has spoken at a variety of events on how the web is changing business, such as Search Marketing Expo (SMX) & the inaugural a4uExpo, as well as for organisations such as the IDM & RBI. He also blogs on digital marketing at SEOmoz, Search Engine Land and e-consultancy.
Author Archive for Ciaran
Facebook Ads: They Won’t Be For Everyone
Come To SMX London & Save 10%
Following the sessions that James Little & I spoke at at the recent a4u Expo, I will be speaking at SMX London next week. I’ll be talking about Link Baiting & Viral Marketing on an esteemed panel which includes Jane Copland from SEOmoz & Thomas Bindl.
If Jane’s presentations are anywhere near as engaging as her […]
OpenSocial: It’s All About The Context, Stupid
It’s been almost impossible to miss the news leaking out about the launch of Google’s new OpenSocial platform this week, as the names of those networks involved continued to grow. OpenSocial aims to mimic the success of Facebook’s developer platform (although no-one at Google is likely to admit as much) by allowing developers access to […]
Google Overtakes ITV Revenue: You Heard It Here First
A report by The Times has suggested that Google’s surge in revenues, which we reported recently, means that the search giant has overtaken ITV’s revenues for the first time. Whilst I wouldn’t like to boast, this is exactly what we predicted back in August when we suggested that 2007 would be the year that Google’s […]
Skeletons, Nostalgia & Free Skis
Can you believe that it’s Friday already or that next week is November? No, me neither. Still rather than fret about how the year is rushing past, let’s look back at some of the interesting things we’ve seen this week, as well as looking forward to an extra hour in bed on Sunday.
This video that […]
Is Sarkozy The French Blair? Google Thinks So
The Guardian have pointed out a very interesting little anamoly; if you ask Google’s translation service to translate the word Sarkozy (the surname of the recently elected French President) into English, it comes back with the translation Blair. And if you enter the word Sarkozy three times, it returns a translation of ‘Blair defends Bush’
Now […]
Google Revenue, Hatebook & The UK’s Love Of Viagra
It’s been an interesting week and so we’ve got a lot to cover; we’ll try to pull out some of the most interesting stories & developments in the world of digital over the last 7 days.
Google announced another massive hike in profits & revenues, with increases of 46% & 57% respectively. With the UK making […]
AOL & MSN Should Be Very Scared: The BBC Is Coming
Amongst all of the coverage of the BBC’s plans to cut thousands of jobs and sell off Television Centre, one point seems to have slipped through with almost no mention. And that is, as The Telegraph puts it, the decision to:
[Sell] Advertising for the first time on the BBC’s website.
Now I’m assuming that this news […]
DropShots: Like Flickr & YouTube, Only Private
It seems at times that you really couldn’t make this stuff up; I was just about to start preparing some slides to explain to a client how contacting sector specific bloggers can be a great way to drive links to a site, when I received an email from someone who referenced a post I wrote […]
Virgin Moves Into Peer-To-Peer Lending
It would seem that Richard Branson still has the capacity to surprise when it comes to his business deals. Whilst he looks to build his British financial portfolio with his proposed take-over of troubled (traditional) mortgage provider Northern Rock, in the US it seems that he is being a bit more forward thinking.
TechCrunch reports that […]
