Some Perspective On Yahoo’s Chase Of Google
e-consultancy reports on the latest Hitwise stats showing that in 2006 Yahoo! increased its share of the UK search market by 13% to 8.6%, with the headline:
Yahoo! shows biggest UK search share gains.
Which is fine.
But with Google also increasing its share to a staggering 78%, it’s like me writing an article on how recent promotions for my wife & I have increased our household income, with the headline:
Norris Family Income Now Closer To Roman Abramovich’s Than It Was Last Year
I just think a little perspective never hurt and as the ever excellent Copyblogger has said in the past, a headline should always live up to its promises.
