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Archive for April, 2007

MySpace Diggs Social News

Last week saw the launch by Rupert Murdoch’s MySpace of a social news site. As with sites such as digg.com (with which the MySpace effort has received unsurprisingly unflattering comparisons), users can submit stories which they think may be of interest to other users, who are then asked to vote on whether they think those […]

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That eureka moment

A great idea for a billboard from The Economist, the light bulb is activated by a motion sensor when a passer by walks underneath.
Work for The Economist is consistently brilliant, and one of the factors in this is undoubtedly that it is done within a set of tight visual constraints.
They basically have a typeface, the […]

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Amazon Suing Alexaholic: Is This A Web Company That Doesn’t Get Web 2.0?

Amazon is one of the most famous web brands, and one that I frequently use as an example of an established company that could easily be defined as being an early proponent of what is now known as Web 2.0. It also owns the Alexa service which provides web usage stats based on the browsing […]

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Comments from the IAB Affiliate Council Meeting

18th April saw the latest IAB Affiliate Council meeting – the first of which I have attended.
I wrote quite a few notes but I’ll try and condense these into something more readable. Firstly I wanted to talk about my objectives for attending; after the last meeting just over a month ago an article […]

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Upcoming Affiliate Events for your Diary

2nd Affiliate Dinner - London, 27th April
Londons second Affiliate Dinner will be hosted on the 27th April. The networking event is a chance for anyone involved in the industry to head along and enjoy a night of fun. It will be held at the Bunker Bar in Covent Garden.
Full details are […]

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Google Bomb Hasn’t Been Defused

Any of you familiar with the world of search engine optimisation will know of the process known as Google Bombing. This is where a web page is pushed to the top of Google’s search rankings for a phrase that has nothing to do with the page’s content, and doesn’t appear anywhere on that page.
This was […]

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experian Buys Hitwise

Internet traffic analysis company Hitwise has been bought by credit checking firm experian. Hitwise, which provides data on internet traffic, by analysing ISP data, has around 1,200 clients globally with offices in the US, UK, Australasia and SE Asia.
The most interesting thing about this deal is that it will (I assume) allow Hitwise to tie […]

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Search Engine Strategies New York - Round Up

Search Engine Strategies New York (or SES NY) is the biggest event in the search engine marketing calendar. Unfortunately we at eyefall were just too busy this year to make it over there, but Search Engine Roundtable have done a great job of covering all the major seminars and key-note speeches.
We’ll be looking to raise […]

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RSS Does Not Mean You Don’t Own Content

In common with most serious blogs, you’ve probably noticed that we have a large orange button to the side of this post. For anyone who’s not sure what it is, it acts as a notice that we allow people to subscribe to & read our blog via an RSS feed. This means that readers don’t […]

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Google Doesn’t Like Paid Links

Google’s chief spam cop, Matt Cutts, has talked about a new way for webmasters to report sites they thing are buying or selling paid links. Why would Google do this? Essentially Google feel that people who use paid links to increase their rankings in the search engines should be identified and have their rankings adjusted […]

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