Are YouTubers Democrats?
With the US mid-term elections almost upon us, YouTubers are really pinning their colours to the mast. Is it me or do the Democrats seem to have this whole citizen journalism thing wrapped up a little better than the Republicans?
I love the way the loveable Republican Marilyn Musgrave (named by CREW as one of the […]
BIMAtastic
We’re not very good at entering awards. We seem to always be too busy just getting on with the work. But over the last couple of months we’ve decided that we probably ought to be getting more involved.
We’ve started with the BIMAs. This was the only awards we entered last year (we were nominated for […]
Power
While on a plane to Reykjavik recently, I struck up conversation with the couple sitting next to me. Native Icelanders, they were on their way back from the UK after a holiday. We chatted about Iceland and our conversation drifted onto the subject of Iceland’s geography. At a latitude of 64 degrees north, Iceland, like […]
Use online for direct-response, but don’t forget the power of brand
In the early days of online some marketing teams were amazed that they could present real, seemingly trustworthy figures for how effective their digital properties were.
From the first time the management board was told that the corporate site had taken several million ‘hits’ in a month to the complex measurement of each channel’s ability to […]
Music that makes you ANGRY
The fat dancer from Take That has released his latest album Rudebox, I’d like to provide a convenient link to iTunes so that you can go and listen or even buy for yourself but I’d rather scratch my eyes out! Even writing this post is making my blood pressure sky high. Whenever I hear or […]
‘Medium’ matured cheese crisps
On the evening of the 25th October 2006, while enjoying a quiet drink with a very good friend at a delightful little pub called the Kings Arms in Borough - Described by fancyapint.com as, A quiet, comfortable pub a short walk away from London Bridge (see full details click here) - I experienced what can […]
TV bites back
Regulations have just been relaxed by Ofcom allowing advertisers to sponsor entire channels. TV and Radio.
It means that those annoying and usually cheesy idents around your favourite Soap could start to appear around everything!
I’m sure I read some research saying that they were really ineffective. Can’t find it though.
Well, with all that money finding its […]
Different strokes…
We recently had a brief for a campaign where the target demographic was described as pretty much everyone. In the past we might have had a chuckle and thought the client was barking mad or didn’t have any research to go on.
But just occasionally there are brands that are all pervasive and they have budgets […]
911 in paint?
According to at least some members of the public, who have taken it upon themselves to complain to the ASA, the new Sony Bravia Ad is too reminiscent of 911!
Non-toxic paint, in a multitude of colours, being fired over and out of a dissused housing estate in Glasgow is, it seems, terrifying for some!
What I […]
Where are the flying cars?
When Islington Library need to tell you that the book you’ve reserved is ready for collection they send you a letter—and not only a letter, a handwritten letter! Hullo email! Hullo SMS!
